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AI Use Cases

The first place to start an AI journey is to look at the well-known industry use cases for GenAI technologies.

There is a high chance that your business challenges are also somebody else’s challenges, and you can benefit from other people’s experiences – learn how they became practical applications that businesses are using right now to drive innovation and efficiency.

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Use Cases

We have compiled below a list of common use cases for AI/GenAI that can help you identify new opportunities for your business development.

Personalized Customer Experience

AI enables hyper-personalization by analyzing customer data and behavior, creating tailored recommendations that enhance engagement and drive sales. For example, Alaska Airlines is using AI for personalized travel searches, while the Golden State Warriors improve fan experiences with AI-powered content in their app.

Customer Service Automation

AI-driven tools, such as virtual assistants and chatbots, transform customer service by handling inquiries and complex issues, often without human intervention. Best Buy’s Gemini AI assistant exemplifies this by managing tasks like troubleshooting and order rescheduling.

Business Analysis/BI

AI plays a critical role in converting vast amounts of data into actionable insights, improving forecasting and decision-making. Microsoft’s AI assistant in Power BI allows users to interact with data through spoken commands, enhancing business intelligence capabilities.

Content Creation

Generative AI is revolutionizing content creation, producing high-quality text, images, and media that rival human-made content. Companies like Procter & Gamble are leveraging AI platforms like Imagen to accelerate the creation of photo-realistic images and creative assets.

Banking/Financial Services

AI enhances various aspects of banking, including fraud detection, risk management, and customer service. For instance, ING Bank’s AI chatbot improves self-service capabilities, while Behavox uses AI to ensure regulatory compliance for financial institutions.

Education

AI in education enables personalized learning experiences and supports multilingual environments. At Pepperdine University, AI in Google Meet provides real-time translated captions, making education more accessible.

Fashion

Generative AI empowers fashion design and virtual modeling, enabling innovative creations with minimal resources. Companies like DataGrid and Lalaland use AI to develop hyper-realistic virtual models for e-commerce and fashion design.

Healthcare

AI accelerates drug development, enhances personalized care, and improves clinical workflows. Bayer is developing an AI-driven radiology platform, while HCA Healthcare uses AI to support virtual caregiving and streamline clinical documentation.

HR

AI improves HR processes by speeding up recruitment, training, and employee development. Pennymac utilizes AI across its teams to enhance onboarding and other HR functions.

And Many More...

And there are many more other use cases where GenAI is a key component of the solution, in Retail, Sports, IT, Automotive, Manufacturing, Marketing, Design, SCM/ERP, Manufacturing, Environment and other industry domains.

Free Workshop with Our Team

With a vast number of use cases benefiting from GenAI, it’s very important for businesses to properly identify and prioritise the use cases that are best aligned to the specific business needs. Our AI team can help you identify the GenAI opportunities that best apply for your business. Join our free workshop where we can discuss all these opportunities together.
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